About SUNHOUSE

"SUN HOUSE" was established in 2010 by HINOYA, a company that has been working with the history of JEANS in Japan, with the idea of creating a store where customers can discover something new based on the concept of “House”.
*Click on HINOYA to jump to the site (It is a different site from SUN HOUSE).

 

 

The concept is "House".

A house is a space condensed by one's desires.

Each individual has his/her desires for food, clothing, and housing, and some parts of the house are not shown to others.

Favorite food. Her toothbrush. Favorite records. Favorite plates. Favorite forks. Favorite slippers. Favorite jeans. Favorite jacket. Favorite plant. Favorite animal. Favorite magazine. Brother's comic books. Mother's combs. Favorite sofa. Favorite T-shirt. Favorite DVDs. Father's fountain pen. Sister's socks. Grandfather's cushions. Favorite vase. Favorite ring. Favorite bread. Morning milk. Entrance mat. Brother's coat. Favorite detergent. Senior's boots.

There are as many favorite things as there are people.

And many of them are hidden in "house".

We want to create a store where you can discover something in such a treasure trove.

By focusing on such a space, a "House", we can not only focus on clothes but also on hobbies and daily necessities. By proposing even life work, we can express our worldview more. We want SUN HOUSE to be an entity that continues to evolve as our daily lives change.

And we want to introduce only what we "love" to our customers.

We want our customers to share our passion as well as our fashion.